Does Spotify’s AI DJ Really Know Your Taste?
Spotify’s AI DJ transforms music listening by combining advanced personalization, OpenAI-powered insights, and a lifelike voice, modelled after Xavier “X” Jernigan. The DJ curates tracks based on each user’s unique tastes, drawing on nostalgia, new releases, and personalized recommendations (Spotify, 2023). With input from Spotify’s expert music editors, listeners also receive context about songs and artists, making each session feel curated just for them; DJ X will give a little context as to why the next set of songs will be played.
But does the Spotify AI DJ truly reflect a listeners taste or simply narrow it down to familiar patterns making the listening experiences more predictable and, potentially, limiting? For me personally, when I use the DJ often, it will repeat the same songs as it is reflecting on familiar patterns but when I use it once in a while it will introduce me to new songs in the genre of music that I am enjoying at that time. Therefore, by encouraging listeners to take an active role in influencing their AI DJ’s selections, users can increase the personalization and help listeners get the most out of Spotify’s new evolving technology. If you have used Spotify’s AI DJ, do you feel it has expanded your music taste or has it simply reinforced what you already know you like?
Spotify. (2023, February 22). Spotify debuts a new AI DJ, right in your pocket. Spotify Newsroom. https://newsroom.spotify.com/2023-02-22/spotify-debuts-a-new-ai-dj-right-in-your-pocket/
Your discussion regarding Spotify's Ai DJ highlights how suggested algorithms can change between enhancing known preferences and expanding them. Engaging with AI more often seems to allow for finding for options within your genre of interest. I did not know about Spotify DJ until we talked about it in class and when I listened to it, I notice that it does repeat songs that you already have downloaded while only showing a few new songs.
ReplyDeleteHi Emma,
ReplyDeleteI am also a Spotify user who has tried out Spotify's AI DJ, and I have very mixed opinions on this feature. I do feel as though it does a good job of introducing songs that I don't know from artists I already enjoy. However, it does also have a tendency to fall back on familiar territory, especially if it notices you're consistently enjoying certain styles or artists. I personally prefer to explore new music through Spotify's genre-specific playlists or their "Discovery" feature.
Great Post! I find that spotify DJ needs some upgrading, there are tools that do a much better job at analyzing consumer data and predicting their likes and dislikes (Tiktok). When I use the AI DJ it tends to play my most listened to songs that I already have in a playlist. I do however see the potential and would consistently use a better version with more variety.
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